Session Details

That IS your problem! Creating a collaborative campus

MPD6 Management and Professional Development

Location: Skyline II

MONDAY, 4:15 - 5:00 p.m.

Are you a party of one? Having trouble getting things done and feeling frustrated with your lack of resources and support? Are you ready to learn how to create your own team using talented folks from across your own campus? It's not as tough as you might think. Too often we hear words like “silos” and “vacuums” and “islands” in terms of workgroups on our campuses. Have you ever had someone tell you that your project was not their problem? Declining enrollment and dwindling resources is everyone’s problem and it will take a village to reach a solution. In an era of declining resources, we’re all expected to do more with less. Working together by utilizing cross-departmental collaboration might sound impossible, but it’s actually quite attainable. From content creation and curation to design and marketing you can use the resources around you to create a truly collaborative campus where everyone wins.

View this presentation online


Corie Martin
Manager, Creative Web Services, Western Kentucky University

Corie Martin joined Western Kentucky University in 2008 and serves as the Manager of Creative Web Services for the Division of Public Affairs. Her office oversees Web content and marketing initiatives as well as WKU’s award-winning social and interactive media programs. Martin serves as a member of the WKU News team, and chairs the WKU Web Council and Web Standards Committee. Martin has published in LINK: The Journal of Higher Ed Web Professionals and has been featured in University Business Magazine. Martin's presentations include HighEdWeb, CASE-KY, the Noel-Levitz National Conference on Student Recruitment, Marketing & Retention, OmniUpdate User’s Conference, and the 2014 AASCU Academic Affairs Winter Meeting. Martin is currently pursuing a doctorate in Postsecondary Educational Leadership with a research emphasis in social media recruitment and retention.